Brand endorsements for Tollywood stars have become the latest strategy. When it comes to Tollywood celebrities being brand ambassadors, Ram Charan Teja, Allu Arjun, Nagarjuna and Venkatesh are endorsing various brands, but Mahesh is the King by far. He is simply brilliant in ‘Thums Up’ and ‘UniverCell’ and these commercials are a delight to watch. Along with these two commercials, Mahesh has been the brand ambassador for Navaratna Oil also. And this time he is going to endorse two more brands, ‘Provogue’ and ‘Amrutanjan’. Well! Viewers are sure to stick around when these commercials appear on their TV sets, isn’t it folks!